Nestled in the charming countryside of Woodruff, South Carolina, Dirt & Grit Farm is more than just a flower farm—it’s a testament to the power of community, hard work, and shared dreams. Founded in 2024 by two couples, Hannah and Jake Jensen, and Ashley and Justin Cowper, the farm began with a simple vision: to bring joy and connection to their friends, family, and the greater community through the beauty of flowers and the warmth of farm life.
From Humble Beginnings
The journey of Dirt & Grit Farm started on a modest plot of land just outside of Greenville, SC. With an initial focus on tulips and daffodils, the team poured their hearts into cultivating vibrant blooms that could brighten anyone’s day. The first season was a whirlwind of planting, nurturing, and learning as they worked tirelessly to establish their dream.
“It was exhilarating and exhausting all at once,” recalls Hannah. “We’d spend long days in the field, and every bloom felt like a small victory.”
Their efforts paid off. Word spread quickly about the stunning flowers and the warm hospitality of Dirt & Grit Farm. Before long, locals were making the drive to experience the magic firsthand, eager to bring home fresh bouquets or simply enjoy the peaceful charm of the farm.
A Vision for Community
The Jensens and Cowpers didn’t just want to grow flowers—they wanted to grow connections. Inspired by their love for family and friends, they envisioned Dirt & Grit Farm as a place where people could come together to create lasting memories. They introduced a you-pick experience, inviting visitors to stroll through rows of flowers, snip their favorites, and savor the joy of being surrounded by nature.
“There’s something magical about watching people pick their own bouquet,” says Ashley. “It’s not just about the flowers—it’s about the experience, the laughter, and the sense of wonder.”
The farm’s charm didn’t stop with flowers. With a handful of friendly farm animals, Dirt & Grit quickly became a favorite spot for families. Children delighted in meeting the animals, while parents appreciated the serene escape from the hustle and bustle of daily life.
Looking Ahead
As Dirt & Grit Farm continues to grow, so does its impact on the community. Plans for the future include expanding the range of flowers, offering seasonal events, and creating educational programs to inspire budding gardeners and flower enthusiasts.
“We’re so grateful for the support we’ve received,” says Justin. “This farm is a labor of love, and it’s amazing to see how it’s brought people together.”
For the Jensens and Cowpers, Dirt & Grit Farm is more than a business; it’s a living, breathing dream. It’s a place where hard work meets beauty, where friends become family, and where every bloom tells a story.
So, if you find yourself in Woodruff, SC, take a trip to Dirt & Grit Farm. Wander through the vibrant rows of flowers, meet the friendly farm animals, and experience the magic that blossoms when dreams take root.
